1. Please Describe Your Business.
Clearly answer “Who I am,” “What I do for my clients” The goal here is to figure our primary CTA or Call To Action
2. What is Your "Unique Value/Sales Proposition". Could be a Guarantee (optional)
This can be the same as #1 above: How are you different, or how is your offer different or “unique” and what sets you apart from your competition.
3. Please provide 3 – 7 Benefits that you offer your customers.
Example of good described benefit: “Our new battery means you only need to charge you phone every couple of days”
4. Please list the products or services you want to showcase your home page.
List 3 to 5 of your top services.
5. Please list any additional products or services that you want to mention through your site.
If all were mentioned in #4 just place a N/A in the answer field
6. Add 1 – 3 "trust elements".
Trust elements are: a) any client reviews b) awards you have received Local or National c) Honorable Mentions
7. List 3 – 5 well known brands you utilize.
Used for brand recognition
8. List any service areas you want to target.
This could be a City, State, County, Township and, or Subdivision
10. Add Some Local Flavor
Describe something your area is well known for, could be local landmark or maybe a phrase that locals use to describe an area. Feel free to list more than one.
14. Hosting & Web Address Access
Please provide the login for your current hosting provider (if any). If you have a separate provider for your domain name please also include that access as well.
15. login for current website
In case you already have a WordPress website please add user: “friendlydesign” and email mail@friendlydesign.com as an ADMIN to your current website.
16. Website Branding / Colors
Are you currently happy with your colors of your brand/ website & logo ? If you want to try something different please select a color palette you like. https://coolors.co/
17. Primary Action
What task do you want your users to perform when on the website, this could be to call you, submit a contact request form, or purchase a product or service ? Please choose only 1 for the primary action.
18. Logo / Images
Please provide the original artwork for your logo, and any images of products, vehicles, staff or before and after photos you would like to use. We suggest you create a file with dropbox or google drive and provide the link below. You can also use www.wetransfer.com (a great tool that allows you to transfer up to 2GB at once for free) and send them to mail@friendlydesign.com